Every company needs to have a strategic plan to function; and it is that this allows you to reach your goals.
3. Set goals and objectives
Let them know where they want to go with the company. In order to know if this is being achieved, goals must be created that are measurable, achievable, even if they are ambitious, and a deadline must be set for their development. The objectives of a company are drawn up taking into account the mission, vision and values of the company.
4. Carry out an internal analysis of the company
Just as the external factors that can affect the growth of the business have been evaluated, the same must be done with the internal factors. That way you can have a better understanding of the strengths and weaknesses of that, its resources, etc.